ADVAN Resources

Tools, Tips and Tricks

April 6, 2021
Why You Should Add SEO to Your Digital Marketing Strategy

Why You Should Invest in SEO Web Services When you need to settle an argument over who played the best friend in your favorite rom-com, you consult Google. When you want to find out how to perfect your auto repair technique, you type your question into the search bar. You may even consult Google when […]

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March 21, 2021
How to Develop the Best eCommerce Sites

Developing an eCommerce Site That Grows Your Business Whether you upcycle thrift store finds and sell your creations, are launching a new home repair business or want to get your tech startup out there, having a site with reliable eCommerce functionality is critical. When potential customers can navigate your site easily, find the answers to […]

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March 18, 2021
How Do I Ensure Brand Identity Across Platforms?

3 Ways You Can Establish Brand Identity Across Platforms The strongest brands are the ones that communicate your company’s vision and culture, and it takes time to develop this distinct brand identity. Branding encompasses everything from color palette to messaging, and over time your brand might change as your company evolves. Once you have a […]

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March 1, 2021
Five Mistakes To Avoid During A Website Redesign

Is it time for a website redesign?  Website redesigns are exciting and give you a chance to reimagine the way you want consumers to perceive your brand online. When you partner with a web design company that shares your vision, you have every reason to look forward to a brand-new, beautiful website that captures your […]

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February 15, 2021
How to Use Keywords for SEO and Consistent Business Growth

What is a Keyword? Do you and your team need to find out how to use keywords for SEO? Keywords are a central part of Internet marketing an optimization. When you include the right keywords in your content, you are positioning yourself as the answer to customers' questions or needs. When you can present your […]

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February 9, 2021
Rebranding VS Brand Refresh VS Brand Extension

The concept of brands and branding has been around for centuries, and has evolved alongside our concepts of ownership and quality.  So what is a brand in today’s modern world? A brand is simply the perception of your business or service in the eyes of your audience. It’s the images, messaging, and feelings people get […]

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December 8, 2020
Drive Sales with Holiday Email Marketing

'Tis the season to take advantage of holiday email marketing!  The holidays are a great opportunity to boost sales and celebrate big wins. If you haven’t already, it’s time to sit down and strategize how you’re going to approach this season. Every company knows the importance of holiday sales, so it’s up to you to […]

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September 29, 2020
Check Out 6 Expert B2B Instagram Tips and Boost Your Brand

Focus on Authenticity | Keep the Variety Going | Engage Your Audience | Be Mindful of Your Links | Maintain a Storytelling Approach | Search for True Engagement | Contact ADVAN Need Instagram tips? Have you been considering adding an Instagram presence to your B2B company's digital marketing strategy? When you and your team take […]

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September 29, 2020
Small Business Marketing 101

Simple Steps to Start Marketing Your Small Business | Follow These Marketing Steps | When is it Time to Bring in an Agency Simple Steps to Start Marketing Your Small Business Research, SEO, web design, brochures — these are all types of marketing. With several available options, it can be difficult to know where to […]

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September 9, 2020
How to Use Your LinkedIn Company Page to Your Advantage

How to Use Your LinkedIn Company Page as a Digital Marketing Tool Shaping Your Brands LinkedIn Presence | Contact ADVAN LinkedIn has changed the way we handle professional networking, the hiring process, and more. Some social media platforms like Facebook or Instagram can limit certain brands when it comes to organic connections, but LinkedIn can […]

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September 9, 2020
How to Increase Website Authority

What is Website Authority | How is Website Authority Calculated | How to Increase Website Authority | Contact ADVAN No matter what kind of website you have, you’re most likely interested in getting more website traffic and getting your website to rank higher in Google. While it's never a bad idea to increase your website […]

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September 2, 2020
6 Reasons to Focus on Long Tail Keywords

The Importance of Long Tail Keywords | 6 Benefits of Using Long Tail Keywords | Contact ADVAN In today's world, you can find just about any information on Google; from addresses to products, to websites, even finding the best local restaurants. Google searches may include typing one or two words in the search bar, which […]

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